For Optometrists & Ophthalmologists

Become an
Authorized
Eyewear Retailer

OpticalFit is the complete operating system for eye-care practices — appointment booking, patient records, prescriptions, orders, and your own AI-powered virtual optical store with AR try-on. You run your practice and sell premium eyewear from an authorized digital storefront; we handle wholesale supply, payment processing, and fulfillment.

Apply to Become a Retailer See How It Works

OpticalFit mobile app showing AI face mapping and virtual eyewear try-on

✓ Scan Complete

📱 Live AR Try-On

One Platform

A Full 360° of Your Practice.
From Booking to the Virtual Store.

OpticalFit isn't just a storefront. It's the complete operating layer for an eye-care practice — every stage of the patient journey, from the first appointment to the fitted pair of glasses, in one connected system.

📅

Appointment Booking

Patients request appointments online; your practice confirms, reschedules, or completes them from a calendar, list, or tile view. Pending requests are flagged so nothing slips through.

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Patient Records

A complete profile for every patient — contact details, appointment history, prescriptions, orders, and documents, all in one place and searchable in seconds.

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Prescription Management

Capture and store exam results, then turn each prescription into a ready-to-shop storefront experience for the patient — filtered to what their Rx actually allows.

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Virtual Optical Store & AR Try-On

Your own digital storefront with AI face mapping and live AR try-on. Patients browse premium frames matched to their prescription and see them on their face in real time.

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Compare Frames

Let patients — or your team — put two or more frames side by side and compare their specifications, so every choice is an informed one.

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Orders & Fulfillment

Track every order from checkout to delivery. OpticalFit handles wholesale supply, quality control, shipping, returns, and support — you stay out of logistics entirely.

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Revenue & Tax Reporting

A revenue simulator to model your margin, plus clear tax reporting on your storefront activity — the numbers you need, without the spreadsheets.

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Subscription, Access & Agreement

Manage your subscription, control team access, and keep your authorized-retailer agreement — the operational backbone of your storefront — all in one portal.

The Process

Four Steps to Operating Your Digital Storefront

OpticalFit is designed to integrate seamlessly into your existing workflow — no disruption, no inventory, no operational lift on individual orders.

Step 01

🖥️

Upload the Prescription

Load your patient's exam results directly into the OpticalFit dashboard and generate a secure, one-time code.

Step 02

📲

Patient Downloads the App

Direct your patient to download OpticalFit on their phone. They enter their unique code and immediately see their prescription on file.

Step 03

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Virtual Try-On

Patients browse a curated catalog of premium frames tailored to their prescription and try them on live via their selfie camera.

Step 04

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Checkout, Fulfillment & Margin Remittance

The patient checks out through your digital storefront. OpticalFit acts as your payment-processing agent — collecting payment, deducting the wholesale price of the eyewear, and remitting your retail margin monthly. We ship directly to the patient and handle all support.

Retail Margin Examples

How Retail Margin Works

As an authorized retailer, you sell eyewear at retail through your digital storefront. OpticalFit supplies the eyewear at wholesale. Your margin is the difference between the retail price and the wholesale price. You may sell at our suggested MSRP, set your own retail price, or apply your own discounts within your dashboard.

Per-Unit Margin Example

Suggested retail price (MSRP)$249
OpticalFit wholesale price$199
Your retail margin per pair$50

Example only. Wholesale price varies by SKU. You may accept the MSRP, set a different retail price, or offer discounts to your patients — your margin is the difference between your selected retail price and the SKU's wholesale price.

Margin by Sales Volume

Illustrative margin at the per-unit example above ($50 per pair). Your actual margin depends on your retail pricing and SKU mix.

10 pairs / month

Light volume

$500 / mo

→ $6,000 / year

Units sold10
Margin per pair$50
Monthly margin$500
Annual margin$6,000

50 pairs / month

Mid volume

$2,500 / mo

→ $30,000 / year

Units sold50
Margin per pair$50
Monthly margin$2,500
Annual margin$30,000

100+ pairs / month

High volume

$5,000+ / mo

→ $60,000+ / year

Units sold100+
Margin per pair$50
Monthly margin$5,000+
Annual margin$60,000+

Figures above are illustrative only and assume retail at MSRP ($249) with wholesale at $199 ($50 per-unit margin). Your actual margin depends on the retail prices you set, the SKU mix you sell, and the volume of sales through your storefront. Authorized retailers may set their own retail prices and apply their own discounts.

Platform Features

Everything Your Patients Need.
Nothing You Have to Manage.

OpticalFit handles the entire post-exam eyewear journey so you don't have to.

👓

Curated Eyewear Catalog

Hundreds of premium frames intelligently filtered to match each patient's prescription, face shape, and style preferences.

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Real-Time AR Try-On

Patients see frames on their actual face — live, in 3D — using their smartphone camera. The most powerful conversion tool in eyewear.

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HIPAA-Compliant Data

Enterprise-grade security protects all patient prescription data. Full compliance with healthcare privacy regulations built in from day one.

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Retailer Dashboard

Track patient codes, sales through your storefront, fulfillment status, and monthly margin remittances from a clean, intuitive dashboard built for busy clinicians.

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End-to-End Fulfillment

We handle ordering, quality control, packaging, shipping, returns, and all customer service. You are never involved in logistics.

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Automatic Monthly Margin Remittance

Your retail margin is calculated and remitted automatically each month — net of wholesale cost. No invoicing, no per-order paperwork. Margin scales with sales volume from your storefront with no added administrative work on your part.

✓

No Inventory. No Overhead.

You don't stock a single frame. OpticalFit operates as your virtual optical shop with zero capital investment from you.

✓

Strengthen Patient Loyalty

Patients who purchase through your storefront feel a deeper connection to your practice — increasing retention and word-of-mouth.

✓

Competitive Differentiation

Offer a premium, tech-forward experience that independent practices and large chains simply can't match.

Become anAuthorizedEyewear Retailer

A Full 360° of Your Practice.From Booking to the Virtual Store.